Portfolio · 2022 — 2025

Work that compounds.

A selection of engagements where brand, infrastructure and growth were engineered into a single revenue system — driving improved visibility, strengthened positioning, increased engagement, and structured digital transformation.

Case · 01

2024

RICA

Agricultural Research

Built a digital presence worthy of a world-class agricultural research institute.

RICA

Context

RICA needed a digital identity and communication infrastructure that matched its mandate as a flagship institution for conservation agriculture in Rwanda and East Africa.

Role & Scope

We delivered a refined brand system, an institutional website, and structured content architecture to communicate research impact to donors, partners, and policymakers.

Services Delivered

Brand IdentityWebsite DevelopmentContent ArchitectureInvestor Materials

Impact

  • +Institutional-grade digital presence established
  • +Clear stakeholder communication channels activated
  • +Research impact translated into donor-facing narratives

Case · 02

2024

Heineken

Beverage · FMCG

Reinforced premium brand perception and strengthened alignment between global standards and local market execution.

Heineken

Context

Heineken required refined international-standard brand expression adapted to local execution environments while maintaining premium brand consistency.

Role & Scope

International brand and editorial experience support. We developed brand-aligned creative assets, reinforced premium brand presence, and delivered concepts aligned with global standards. This also included proposed showroom branding direction and structured visual identity execution.

Services Delivered

Brand CreativeEditorial SupportVisual Identity ExecutionShowroom Branding Direction

Impact

  • +Reinforced premium brand perception
  • +Strengthened alignment between global standards and local market execution

Case · 03

2023

Romalo

Fashion Retail

Improved audience engagement and strengthened Romalo’s digital presence as a structured, scalable fashion brand.

Romalo

Context

Romalo required a structured digital presence to strengthen its fashion retail positioning and improve audience engagement across digital platforms.

Role & Scope

Website development, social media management, and structured digital footprint development. We built and managed the brand’s digital ecosystem, ensuring consistency across platforms and aligning content with a modern retail identity.

Services Delivered

Website DevelopmentSocial Media ManagementDigital Footprint Development

Impact

  • +Improved audience engagement
  • +Strengthened Romalo’s digital presence as a structured, scalable fashion brand
  • +Website: https://romalo.rw

Case · 04

2023

Kigali Golf Resort

Hospitality

Improved event communication, strengthened member visibility, and enhanced overall digital engagement.

Kigali Golf Resort

Context

Kigali Golf Resort required a modern digital presence that matched its premium positioning and improved communication with members and visitors.

Role & Scope

Website development and social media marketing. We modernized the resort’s digital presence through structured website development and consistent social media management to enhance visibility and engagement.

Services Delivered

Website DevelopmentSocial Media Marketing

Impact

  • +Improved event communication
  • +Strengthened member visibility
  • +Enhanced overall digital engagement
  • +Website: http://kigaligolf.rw

Case · 05

2023

Rooftop Ikawa Café

Hospitality

Improved brand awareness and engagement across digital platforms.

Rooftop Ikawa Café

Context

Rooftop Ikawa Café required improved digital visibility to strengthen its presence within the hospitality and lifestyle market.

Role & Scope

Social media marketing. We managed structured social media activity focused on content consistency and audience engagement.

Services Delivered

Social Media Marketing

Impact

  • +Improved brand awareness and engagement across digital platforms

Case · 06

2023

Rwanda Golf Union

Sports Federation

Strengthened digital communication platform and improved organizational visibility across stakeholders.

Rwanda Golf Union

Context

Rwanda Golf Union required a stronger digital communication system to enhance visibility, stakeholder engagement, and organizational credibility.

Role & Scope

Website development and social media marketing. We developed and managed digital communication systems including website improvements and social media platforms to support structured engagement and visibility.

Services Delivered

Website DevelopmentSocial Media MarketingDigital Communication Systems

Impact

  • +Strengthened digital communication platform
  • +Improved organizational visibility across stakeholders

Case · 07

2024

East African Power

Energy & Infrastructure

Improved marketing structure and strengthened strategic execution alignment across internal teams.

East African Power

Context

East African Power required improved alignment between marketing execution and internal business development efforts to support structured growth and communication clarity.

Role & Scope

Marketing strategy support, content development, and sales-marketing alignment. We supported internal teams by improving marketing structure, strengthening execution alignment, and enhancing coordination between marketing and sales functions through structured collaboration.

Services Delivered

Marketing Strategy SupportContent DevelopmentSales-Marketing Alignment

Impact

  • +Improved marketing structure and strengthened strategic execution alignment across internal teams

Case · 08

2024

Air Burkina

Aviation

Reinforced premium brand presence and delivered concepts aligned with global standards, strengthening overall brand perception.

Air Burkina

Context

Air Burkina required a refined premium brand expression aligned with international aviation standards and editorial consistency.

Role & Scope

Associate Creative Director (Dubai collaboration), layout development, and print quality control. We supported international brand development through concept creation, visual direction, and production of inflight magazine and editorial assets aligned with global standards.

Services Delivered

Creative DirectionLayout DevelopmentPrint Quality ControlEditorial Assets

Impact

  • +Reinforced premium brand presence and delivered concepts aligned with global standards, strengthening overall brand perception

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